![]() ![]() ![]() Even so, during the second quarter of the year King brought in $490 million in revenue and had 501 million monthly active users.Īctivision, known for its big-budget console franchises including Call of Duty and online games like World of Warcraft, sees in King the opportunity to expand into the fast-growing mobile gaming space, which is projected to generate over $36 billion in revenue by the end of 2015. As the popularity of Candy Crush has faded over time, the company has had a difficult time duplicating its success. The success of the game, which received 10 million downloads by December of that year, propelled the company to an initial public offering in 2014 with stock priced at $22.50 a share. ![]() King found a mobile gaming hit in 2012 with the launch of Candy Crush Saga, a freemium game that asked users to match colorful pieces of candy. ![]()
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